Public sector film – destination marketing video production (case study)

The brief

Adur and Worthing council approached us to make a film as part of a large campaign to breathe life into the town of Worthing, and unveil it as a newly viable destination for both business and pleasure.

The approach

Destination promotional film

We are floated the narrative as ‘A day in the life of Worthing’ – revealing the town’s attraction from dawn til dusk – unveiling welcoming people alongside the great opportunity for business investment. In a nutshell we endeavoured to make a production to highlight a friendly, fresh and enterprising location. The ‘Time for Worthing’ slogan was already in place so we figured it would work well to film snap-shots of Worthing life followed but that slogan spoken in different guises of dialogue at the end of each video section.

The crew

Director Joel Roberts
Producer Rachel Rumble
Editor Joel Roberts
Assistant Producer Daniel Fairman
Camera Tim Webster
Sound Rod Hart
Prod Manager Mike Gilson